Consumer insight
how to use data and market research to get closer to your customer
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Author
Contributions
- Stone, Merlin, 1948- - Contributor
- Bond, Alison. - Contributor
- Foss, Bryan. - Contributor
Publication
2004 - Kogan Page, c2004., London, England
Language
English
Word Count
72,000 words, Guess
Page Count
288 pages
Identifiers
- Internet Archiveconsumerinsighth00foss
- Internet Archiveconsumerinsighth0000unse
- ISBN-100749442921
- ISBN-139780749442927
- Library of Congress Control Number2004014622
and 4 more
- OCLC Control Number60678626
- OCLC Control Number55738135
- Better World Books9780749442927
- Open LibraryOL17921163M
Classifications
- DDC658.8/34
- LCCHF5415.5 .C6625 2004
- LCCHF5415.32
Subjects
Topics
Series Statement
- Market research in practice
- Market research in practice series
Other Editions
- Consumer insight: how to use data and market research to get closer to your customer
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