Marketing research; text and cases
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Author
Contributions
- Westfall, Ralph L., joint author. - Contributor
Publication
1956 - R.D. Irwin, Homewood, Ill, Illinois
Language
English
Word Count
168,750 words, Guess
Page Count
675 pages
Identifiers
- Open LibraryOL6200132M
- OCLC Control Number242303
- OCLC Control Numbermarketingresearc0000unse_e0d2
- Library of Congress Control Number56009128
Classifications
- DDC658.8072
- LCCHF5415 .B623
Subjects
Other Editions
- Marketing research; text and cases
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