Contributions

  • Schultz, Randall L., joint author. - Contributor
  • Pilon, Thomas L., joint author. - Contributor

Publication

1979 - Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University, West Lafayette, Ind, Indiana

Language

English

Word Count

4,250 words, Guess

Page Count

17 pages

Identifiers

Classifications

  • DDC658/.001/9 s
  • DDC339.4/7
  • LCCHD6483 .P8 no. 695
and 1 more
  • LCCHF5813.U6 .P8 no. 695

Subjects

Topics

AdvertisingMathematical modelsConsumption (Economics)Advertising -- United States -- Mathematical modelsConsumption (Economics) -- United States -- Mathematical models

Places

Series Statement

  • Paper - Institute for Research in the Behavioral, Economic, and Management Sciences, Purdue University ; no. 695

Other Editions

  • The impact of advertising on the aggregate consumption functionInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1979

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