Publication

2008-02-25 - Wiley

Language

English

Word Count

60,000 words, Guess

Page Count

240 pages

Physical Format

Hardcover

Identifiers

  • ISBN-100470197579
  • ISBN-139780470197578
  • LibraryThing6799789
  • Library of Congress Control Number2007033362
  • OCLC Control Number164803375
and 2 more
  • Better World Books9780470197578
  • Open LibraryOL10294748M

Classifications

  • LCCHF5416.5 .H647 2008
  • LCCHF5416.5.H647 2008

Description

Bad pricing is a great way to destroy your company's value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.

Subjects

Other Editions

  • Pricing with ConfidenceHardcoverWiley2008-02-25

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