Philip D. Cooper
Born 1942-01-01
Identifiers
- Open LibraryOL1235712A
Top Subjects
- Medical care (2)
- Marketing (2)
- Marketing -- Management -- Case studies. (1)
- Medical care -- Marketing -- Case studies. (1)
- Medical care -- Marketing -- Bibliography. (1)
- Marketing -- Bibliography. (1)
- Medical economics (1)
Books by Philip D. Cooper
Total count: 4
Health care marketing managementa case approachAspen Systems Corp.1982-01-01
An annotated and extended bibliography of health care marketingAmerican Marketing Association1984-01-01-
Responding to the ChallengeHealth Care Marketing Comes of Age (Proceedings Series / American Marketing Association)Amer Marketing Assn1986-02-01
Health Care MarketingA Foundation for Managed Quality3 Sub editionJones & Bartlett Publishers1994-03-01